about prominent
Prominent is a financial consulting firm specializing in investment planning, wealth management, and business strategy solutions for individuals and businesses. As a new entrant in the competitive financial sector, Prominent needed a distinct brand identity and a professional online presence to attract high-value clients and establish credibility.
50+
Customer Satisfaction
100
+
Projects Completion
98
+
Success rate
15
+
Countries
The Challenge
Prominent faced several challenges in its early stages:
- Building Trust and Credibility: As a new consulting firm, Prominent needed a professional and trustworthy brand identity that resonated with their target audience.
- Clear Service Differentiation: Prominent wanted to clearly communicate their unique value proposition in wealth management and investment planning.
- Effective Online Presence: They needed a sleek, user-friendly website to showcase their services, expertise, and client success stories, while also serving as a lead generation tool.
- Consistency Across Platforms: A unified branding strategy for digital and print media to maintain brand consistency.
What We Did
Brand Identity Design
Logo Design:
- Created a minimalist yet impactful logo featuring a modern sans-serif font with a stylized upward arrow symbolizing growth, stability, and success.
- The color palette combined navy blue (trust and professionalism) with gold accents (wealth and prosperity).
Typography & Visual Style:
- Selected clean, professional fonts for all branding materials to maintain a polished look.
- Developed a visual identity guide to ensure consistency in colors, fonts, and logo usage.
Tagline Development:
- Crafted the tagline “Your Wealth. Our Expertise.” to convey their client-first approach.
The technology that we use to support Prominent
Adobe Illustrator
Adobe Photoshop
